When applying for my position at the Career and Leadership Development Center at Ohio University, I was required to complete a case study for a hypothetical situation. In this situation, the CLDC was trying to promote an event, but they no longer had access to their Twitter account and each applicant was asked to complete a case study in which they came up with alternative ways to promote the event on social media. I first evaluated the organization’s social media presence, set out objectives and finally gave examples of social media and blog posts they could potentially use.
