Through a semester-long course at Ohio University, I was able to work as a marketing intern for iyi events. My team worked on the Startup Grind: Barcelona account to create a marketing and sponsorship plan for university chapters. We conducted research on university students' social media habits and visited Barcelona for a week-long trip where we … Continue reading Startup Grind: Barcelona
Project Type: Research
TRAZER Social Media Campaign Plan
This project was completed as part of my Strategic Social Media class at Ohio University during the Spring of 2018. The goal of the project was to design a social media campaign plan for a real-life client by observing their current social media habits, collecting data through surveys and research, and using that data to … Continue reading TRAZER Social Media Campaign Plan
CLDC Case Study
When applying for my position at the Career and Leadership Development Center at Ohio University, I was required to complete a case study for a hypothetical situation. In this situation, the CLDC was trying to promote an event, but they no longer had access to their Twitter account and each applicant was asked to complete … Continue reading CLDC Case Study
Let’s Do It Research Report
1804 Communication is a student-run agency at Ohio University and as an account executive in the strategy and media department, I was in charge of managing a team of six students to conduct research for our one of our clients. This client was launching a new mobile app and we were asked to conduct qualitative and … Continue reading Let’s Do It Research Report
